According to Wikipedia A virtual private network (VPN) extends a private network across a public network and enables users to send and receive data across shared or public networks as if their computing devices were directly connected to the private network. The benefits of a VPN include increases in functionality, security, and management of the private network. It provides access to resources that are inaccessible on the public network and is typically used for remote workers. Encryption is common, although not an inherent part of a VPN connection.
A VPN is created by establishing a virtual point-to-point connection through the use of dedicated circuits or with tunneling protocols over existing networks. A VPN available from the public Internet can provide some of the benefits of a wide area network (WAN). From a user perspective, the resources available within the private network can be accessed remotely.
Big cooperations, brand holders, and institutions like banks or insurance companies are often misled or blocked when trying to access publicly available information on websites. The information displayed to them is often different from what a regular user sees. Our partners, collects data from the public websites for these cooperations and brand holders. In return, these companies pay for your free VPN by allowing Our Partners to access the web via your IP address to gather the data.
1. Academic Research
Researchers, data scientists, statisticians as well as universities require a vast amount of data for their research. Allowing them to gather data via your IP address ensures that they can gather accurate data for their research.
2. Ad campaign verification
Most companies these days run online ad campaigns. These companies need to verify that the ads are displayed in the way they are intended to be. Bots often do not show the correct display of the ads. Accessing the web via your IP address will allow them to see the ads as they are displayed to regular internet users.
3. Brand Protection
Brand and trademark owners are trying to find websites that sell counterfeits of their products. Example fake famous watches or handbags, designer clothes, and shoes... To do this they need to access the web from different locations and not just their office IP address.
4. Price Comparison
You may already be aware that the same product or service is offered at various prices in different countries as well as on different websites. To offer their clients the best price possible they need to gather data from all over the web.
5. Search Engine Optimization - SEO
Depending on the location the search results of the big search engine show different results. For the companies to see how their website is ranked in a certain location they need to be able to access search engines from various locations. Allowing them to access the results via your IP address makes it possible.